Experience
Digital Project Manager
Jan 2025 – Present
AFM Holding · Dubai, UAE
- Managed digital delivery for AFM Holding corporate website — branding, UX structure, content, SEO alignment, and development follow-up.
- Coordinated digital initiatives across real estate, SaaS, e-commerce, marketing agency, and holding-level brand projects.
- Supported development of SaaS product concepts including Broker Promote and internal digital platform initiatives.
- Built task management and reporting processes in ClickUp to improve visibility, ownership, and delivery tracking.
- Acted as bridge between management, marketing, design, SEO, development, and external vendor teams.
Digital Coordinator
Jun 2024 – Jan 2025
Kristina Fidelskaya · Dubai, UAE
- Led renewal and optimization of brand's Shopify website, improving UX and back-end functionality.
- Oversaw integration of new CRM system, ensuring smooth data migration across departments.
- Developed import/export automation processes for warehouse inventory management.
- Supported digital content production including image editing, presentation design, and creative assets.
- Built communication workflows and sequences for customer engagement and retention.
Digital E-Commerce Manager / Operations Manager
Nov 2021 – Oct 2023
Bullz Media · Tirana, Albania
- Launched US duty-free e-commerce shop achieving $25,000 monthly turnover within 3 months.
- Managed CPC/CPA acquisition, budgets, ROAS optimization, and weekly stakeholder reporting.
- Integrated CRM (Keap) automating order processing, payment control, and delivery tracking.
- Developed email marketing campaigns increasing sales and customer return rate.
Technical Project Manager (Web Development)
Oct 2020 – Nov 2021
Wezom · Kyiv, Ukraine
- Managed complex e-commerce projects for fashion and pet retail clients.
- Coordinated UI/UX design and development processes ensuring timely delivery.
Head of Digital Marketing
Apr 2020 – Oct 2020
bonlook.ua · Kyiv, Ukraine
- Boosted site traffic by 20% through PPC, SEO, and CPA campaign management.
- Led content, design, and social media teams for brand consistency.
Head of E-Commerce
Jan 2019 – Mar 2020
Sanahunt Luxury Department Store · Kyiv, Ukraine
- Increased traffic through coordinated PPC, SEO, content, and social media initiatives.
- Improved checkout and payment workflows while managing budgets and revenue targets.
Project Manager, Digital Marketing
May 2018 – Dec 2018
Dentsu Aegis Network · Kyiv, Ukraine
- Delivered paid traffic and site development tasks for major clients. Created training materials for team managers.
Project Manager, Digital Marketing
Sep 2016 – May 2018
Netpeak · Kyiv, Ukraine
- Managed 20 PPC and SEO projects simultaneously ensuring timely delivery and client satisfaction.
Project Manager, Digital Marketing
Sep 2015 – Sep 2016
Abweb · Kyiv, Ukraine
- Managed 28 projects concurrently, developing project plans, budgets, and execution strategies.
Selected Projects
AFM Holding Corporate Website
Branding direction, UX structure, content coordination, SEO alignment, and development follow-up for a multi-vertical holding.
Kristina Fidelskaya — Shopify Renewal
Website optimization, CRM integration, product/content workflows, and backend operational improvements for a Dubai luxury fashion brand.
US Duty-Free E-Commerce Launch
Full launch operations, acquisition, CRM automation — reaching $25,000/month within 3 months.
Sanahunt E-Commerce Optimization
Performance marketing strategy, workflow improvements, and digital growth coordination for a luxury department store.